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Aspiring to be Global

Subtitle: Language and Social Change in a Tourism Village in China
Author: Shuang Gao
Publication Date: 11/02/2019
Language: English
Book webpage: http://www.multilingual-matters.com/display.asp?isb=9781788922753
Abstract: This book makes a novel contribution to the sociolinguistics of globalization by examining the dynamics between language and social change in the tourism destination of West Street, Yangshuo, China. The author makes use of multiple sources, including ethnographic interviews, tourist literature, public signage and policy documents, to examine how tourist mobilities are embedded in and interact with historical, geographical, social, cultural, economic and semiotic factors in the creation of a ‘global village’. The transformation of West Street is emblematic of changes in Chinese society under globalization, revealing new subjectivities, tensions and struggles inherent in this ongoing process of social change.
Subject Keywords: sociolinguistics, globalization, China, social class, English, tourism
Series: Encounters
Series Number: 13
Volume:
Number of Volumes:
Edition:
Place: Bristol, UK
Publisher's URL:
Number of Pages: 168
ISBN: 9781788922753